Uber Tests Product Delivery With Madden NFL 16

August 24th 2015 - Uber announced a new ‘car service’ for Miami today; But this one is a tad bit different than what you’re currently used to.

They’ve officially teamed up with EA Sports to bring copies of Madden NFL 16 straight to your doorstep - for free. Miami riders - You’ll need to “unlock” this special option, Here’s how to do it:

  1. Launch your Uber app
  2. Tap “Enter a promo code”
  3. Enter the promo code MADDENMIA

You will now see the Madden NFL service through the app as simply another car service option.

Note: You still have to pay for the game itself - They’re not that nice, But an Uber driver will bring it straight to you (so you don’t even have to turn the Xbox off!).

This isn’t your typical private car service - In fact, We can’t even really call it a car service. It’s more like an on-demand delivery service…an Amazon Prime that delivers in minutes not days… But one could assume there’s much more underlying reason for this that meets the eye.

It’s a well known fact that Uber wants to viciously break into the product delivery market. There’s no doubt that this is an extremely well planned, well thought out, intricate expansion to Uber’s arsenal - and they’re analyzing and critiquing every single aspect of it all.

Here’s the official icon & rates (or lack thereof) that they’ve given this new service:

side note: happy birthday UberEstimate - thanks for the tools & insight!

Uber has also mentioned that one lucky customer will also receive a free Xbox One “Ultimate Prize Pack” - Personally delivered by one of the Miami NFL players themselves.

Can’t wait to see how it goes. Until next time world!

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